In the business world of today most organizations function on a streamlined budget and aim to procure maximum profits in short duration’s of time. Such organizations face a common dilemma – do I invest in hiring an image consultant, or not? Most people tend to assume that image consultation is an ordinary soft skills training or communication training. However, image consultation is far beyond the unassuming soft skills training program. It is a virtue-building attempt that focuses on building one’s ‘image’. If the term ‘image’ is vague or prone to misinterpretation, the following discussion should serve to clear the air.
It is important to realize that image consulting is a profession that aims to build one’s personality – primarily by highlighting their positive or most charming traits. In the corporate world of today, the most preliminary screen to hiring somebody is their style of communication. More broadly, it is a decision based on the overall ‘image’ that the candidate renders in an interview.
Even to ensure the growth of a person in his/her career, the image that he/she projects is a great determiner. It has been an established truth that people have been conscious of how they look, almost forever. The physical appearance of individuals is a critical determiner for the attitude of the society towards them.
The physical appearance extends beyond being technically ‘good-looking.’ It is in fact, devoid of barriers including gender, age, race, or any other restriction. It is the overall appeal that one is able to garner through his/her image.
The reason for this stems from the strong connection between the image of the individual and self-confidence. Self-confidence is a key factor for success. Most people are willing to go that extra mile to hire an image consultant just to feel good about their appearance and image. The personality building mostly is initiated at this stage. Now, as an organization, it may be quite essential to be able to hire an image consultant to enhance the self- confidence levels of the individuals at work.
Good appearances are never as shallow as pure good looks. To adapt one to look his/her best and behave in their most charming and impressive manner, is image consulting. When one gains the perspective of a professional image consultant on the dressing style and behavior that brings out the best in him/her, they tend to work a multiple folds better at everything they do. In an organization, especially, it serves to build a conglomerate of highly confident individuals who look professional, exude confidence, and behave in an appealing manner.
The decision to hire an image consultant is crucial to enhance the visibility of the organization at a large scale. In a global setting, it is most important for organizations to consist of a team that is competent to behave impeccably in such a vast environment. An image consultant, in a way, ‘fixes’ the basic constraint to any organization – communication barriers. It creates confident individuals who are capable of handling communications in the corporate world of today.