What is Instructional Design?

In the literal sense, Instructional Design (ID) is a branch that focuses on designing effective instructions. It is not synonymous to content development. Rather, content development is just a part of it.

As Instructional Designers and psychologists define it, Instructional Design is an entire process from identifying and analyzing human performance problems and designing effective and efficient interventions to solve those problems. Therefore, instructional design is not limited to only creating content. It is way beyond that.

As an instructional designer, one is expected to identify training needs, decide on whether the performance problem is trainable or not, design and develop the intervention and content, implement the intervention and also evaluate its effectiveness. The intervention can be both Instruction-led or eLearning.

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05mar(mar 5)09:0027(mar 27)11:30Online Instructional Design (ID) Certification - Live Virtual ClassesFrom 5 Mar 2022 until 27 Mar 2022Event Type :Instructor led online classes - Certification

Instructional Design can help you with:

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    Analyzing training needs:

    ID can help to identify specific performance problems by asking the right questions which becomes the basis for designing effective interventions.

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    Designing the intervention:

    From choosing the right medium to designing effective session plans, ID gives you principles to design the intervention basis the information collected from analysis.

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    Developing the content:

    ID explains how to write effectively using exploratory form and gives steps to create for content Instructor-led trainings and storyboards for eLearning modules. It also explains how to focus on human cognition and adult learning characteristics when creating content.

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    Implementing the intervention:

    Helps prepare a checklist for ensuring all the systems and processes are in place to manage, support and deliver the intervention.

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    Evaluation of the intervention:

    Evaluation is equally important as designing and implementation. It helps to know whether the objectives were met. ID help to plan objective evaluation techniques.

Why Instructional Design?

who should attend

Instructional Design has now gained momentum due to the entire emphasis on User Experience (UX) Design. Learners now need to be given an environment of experiential learning where they can create meaning and relevance out of the context.

This, of course, is not possible with a traditional mindset of creating instructions. Various layers need to be incorporated to make the result enriching and giving a high return-on-investment.

Instructional Design helps to understand those layers and gives principles to construct effective instructions that further enhances learner experience and overall learning and development.

How are we different?

  • Experienced facilitators

    Strengthscape has an experienced team consisting of instructional designers and eLearning developers who provide practical insights in the process.

  • Blended Delivery approach

    Strengthscape conducts both instructor-led classroom training and online training to enhance convenience and make the program cost-effective.

  • Spaced-learning approach

    Strengthscape® takes a spaced learning approach giving enough time to absorb the concepts and practice, leading to better retention and more concrete learning.

  • Individual handholding

    Strengthscape provides continuous support through individual handholding for higher learning effectiveness.

Application of Instructional Design

  • Identifying human performance gaps

  • Designing result-oriented learning solutions

  • Developing engaging and appropriate content

  • Implementing and evaluating result-oriented solutions efficiently

About Instructional Design Certification program

Strengthscape’s Instructional Design Certification course encompasses a new way of learning content designing principles and strategies. Learning is a process and we, at Strengthscape, understand that very well. Our course has a structured approach and at the same time gives flexibility to learners to learn at their own pace. The course delves deeper into the various theories and model of Instructional Design touching upon the role of human cognition.

The objective of the course is to impart knowledge on how to write effective learning content both for ILT and eLearning using instructional design principles and methodologies. The course consists of practical examples and practice sessions that will help the learners to build the skills successfully.

Instructional Design Certification – Packages available

2-day in Person

in person

The 2-day in person classroom training is provided by our facilitators followed by 5 hours of virtual training on Rapid Authoring Tools spread over 2 sessions of 2.5 hours each. A mix of blended learning approach and cross-pollination of ideas is the biggest advantage of this package.

Instructor-led virtual classes


The instructor-led virtual classes leverage technology to create a highly interactive online learning experience. It takes place every alternate weekend for a period of 2 months, Collaborate with participants from across the globe, from the comfort of your home through these Online Classes.

Enterprise version

The Enterprise Version is best suited for organizations that use or proposes to use Instructional Design principles and would like to train their L&D professionals and trainers. Master facilitators from Strengthscape conduct a two-day in-person certification along with 16 hours of virtual technical training on Rapid Authoring Tool, exclusively for internal teams of organizations.

Instructional Design Certification Session Plan

Sl. No.

Session Plan



Module 1: Introduction to Instructional Design


Getting started

Brief introduction, expectation setting and describing the outcomes

Prepare for the days ahead by gathering expectations, assimilating key questions on Instructional Design


Introduction to Instructional Design

This part of the session will clarify what ID means, its evolution, recent trends and roles of an Instructional Designer

Define Instructional Design

Explain the evolution of Instructional Design

Recognize the roles of an Instructional Designer

Discover the recent trends in Instructional Design

Module 2: Principles and Theories of Cognition and Instructional Design


Cognition and Instructional Design

This part of the session explains the role human cognition plays in learning and how instructional Designers can make use of it

Comprehend key principles of cognition and its application when creating and delivering content


Theories and Models of Instructional Design

This part explains the different theories and models that can help in analysis, development and evaluation stages

Analyze human performance problems using Human Performance Model, Rummler’s Five Factor Model and Mager and Pipe Analysis Model

Write effective learning objectives using Bloom’s Taxonomy

Design micro- and macro- instructional strategy using ARCs model and Gagne’s 9 Events model

Evaluate effectiveness of training programs using Kirk Patrick’s model


Module 3: Stages in the Methodology of ID and its Application



This part of the session explains the 5 steps in the ID methodology using the popular ADDIE model

Explain analysis, design, development, implementation and evaluation phase of ADDIE Model

Recognize how to apply these steps in ID

Module 4: eLearning Principles and Application


Principles of eLearning

This section will discuss the principles of eLearning and how to write effective storyboards

Identify the 6 principles of eLearning

Discover the steps to write effective storyboards

Practice how to write storyboards



Basic understanding of the levels of eLearning and gamification

Describe the levels of eLearning

Explain gamification in eLearning


Module 5: Rapid Authoring Tools


Introduction to Rapid Authoring Tools

Basic introduction to the features of the popular Rapid Authoring Tools

Identify some popular Rapid Authoring Tools

Distinguish between some features of commonly used tools

Instructional Design Course Details

  • A blend of Classroom training and virtual sessions (both synchronous and asynchronous) training methodologies. The course is enriched with audio, visuals, assessments as well as follow-up sessions for clarifications and reiterations.
  • Access to Strengthscape’s Learning Management System (LMS) which has a range of learning materials starting with the course manual, videos, eLearning content, podcasts and a whole lot of assessments which promotes self-paced learning and help participants become confident of what is being taught.
  • The course manual is divided into 5 modules. Each module has chapters and units.
  • Face-to-Face Instructional Design: There will be two-day classroom training (total 16 hours) that will cover the important sections of the course material along with practice sessions.  A one-day (6 hours) virtual follow-up session will be conducted to review assignments and clarify doubts. This will be followed by 4 hours of virtual session on Rapid Authoring Tools. After completing all these three aspects, participants are expected to complete a live project and take the final assessment. The certificate will be dependent on the successful completion of all these aspects.
  • Online Instructional Design Certification: 25 hours of live virtual Instructor-led sessions conducted every weekend spread over 10 sessions of 2.5 hours each. This is followed by live project and final assessment.
  • Enterprise version: Preferably, the sessions will include 2-days of face-to-face instructor-led session on Instructional Design and 16 hours of virtual sessions on Rapid Authoring Tools. This is open to client customization. Participants will be given access to the LMS and will need to complete the live project and final assessment for the certification.
  • Participants are expected to go through LMS and read the manual, watch videos and listen to podcasts as well as read any additional reading material that are provided.

Who should get certified

  • Curriculum developers
  • Teachers and Educators
  • Training, managers or coordinators
  • Human Resource professionals
  • Learning & Organization Development Experts
  • Individuals seeking a career change or position within eLearning instructional design field
  • Professionals who have taken on training role within their department

Material provided

  • Access to Learning Management System (LMS) with Course Manual
  • 1-year complimentary access to the Digital Library
  • Assignments and worksheets on the LMS

Some of our clients