Design thinking is a creative process of developing business cases and prototypes for innovative solutions. Design thinking can be viewed as a process, a way of thinking, and even a project. Whatever be the perspective, the objective of Design Thinking is to take a systematic approach to find unique solutions to common problems. It helps the organizations to bring together market realities, a deep understanding of customer problems, and business aspirations to create new products and services. It also helps organizations to imbibe a culture that encourages innovation.
Innovation is no longer a strategic choice of a few organizations. It is necessary for business continuity in almost every industry. Organizations are under constant pressure to innovate their business model, products, and services not just to remain competitive but to remain relevant. To cope with the pace and quantum of change required, organizations are continuously looking for a structured process that can make Innovation programs predictable & effective. Organizations require consultants and facilitators who can run by their side handholding them through this process of Innovation and cultural change.
Strengthscape’s Design Thinking Certification program enables Trainers, Internal Innovation Champions, and Innovators to get a deep understanding of the process of innovation, design and implement innovative programs in organizations and conduct training programs that promote a Culture of Innovation. In this program, by going through Design Thinking Expert Certification followed by Design Thinking Facilitator certification, participants will engage in the intensive group and individual work, developing their skills as Design Thinking Facilitators. They develop deep empathy for customer situations, a way to seek inspiration from the world around us, and a business mind to define common problems and innovative products & services.
Why Design Thinking?
A Structured Process
Design thinking is a systematic approach to new development whether products, services, or business models. The output of each step becomes the input for the next.
The design thinking process approaches each step by keeping the unmet needs and desires of the end-user or customer in mind.
Since Design Thinking is a structured process, it creates a map for the person wherein the stops and the destination are predictable.
Unlike discoveries and inventions that are an outcome of chance and in fact, accident, design thinking results in innovative solutions for customer pains and aspirations. It is a process that can be repeated at will and promises favorable outcomes.
The design thinking process has a wide application with steps that can be generalized and applied to all products and services across industries and countries.
On gaining this certification, facilitators will be able to conduct the following programs:
Culture of Innovation
Facilitate programs to help organizations imbibe a culture of innovation and empower their employees to sustain it.
Design Thinking Workshop
Facilitate programs to help organizations adopt and apply the powerful process of design thinking.
Role of leadership in Innovation
Facilitate programs to clarify the role of leadership in the process of innovation and provide leaders with tools and techniques to build innovation as a strategic advantage for the organization.
Training Innovation Champions
Facilitate programs to train employees who lead or participate in innovation projects in an organization.
This Design Thinking certification is for those who want to take the responsibility for driving innovation and growth in the organization. The program is designed to create facilitators and help them add another feather to their hat by providing requisite models, tools, strategies, and methodologies so that they can independently help organizations develop prototypes and support organizations in their expedition to create something innovative.
It is a closed group, high-intensity, classroom workshop that focuses on building the skill of the facilitator through an experiential journey. This journey will empower the facilitators to gain insights through a structured process of peer-learning and master the facilitation of design thinking in varied industries.
Strengthscape’s Design Thinking program focuses on two broad areas of impact – your ability to facilitate Design Thinking Programs and your Facilitation Skills. The parallel track on facilitation skills is enabled by Strengthscape’s DANCER Methodology which has been illustrated below. Learn the DANCER method of facilitation along with a set of more than 20 techniques for achieving group objectives.
|Capturing the As-Is||Participants experience a real-life situation of facilitating a program.|
|Diagnostics||Participants learn the importance of asking questions in facilitation and the types of questions to ask at each step, in order to elicit information and ideas.|
|Diverging and Converging Opinions||Participants shall learn how to diverge and converge opinions to orchestrate group interactions.|
|Creating a Strong Stage Presence||Participants will learn how to upscale their stage presence in an experiential way.|
|Tools and Techniques for Facilitation||Participants shall build and practice a comprehensive inventory of tools and techniques of facilitation for varied outcomes.|
|Play and Engage||Participants shall develop a unique facilitation style with a twist by using the art of facilitation skills.|
- The expert and facilitator certification are a 2-day each classroom, workshop mode programs.
- The certification course is for those who have a knack for driving innovation within organizations. Since it is a closed group program, there will be a qualification call with the Master Facilitator before registering for the program.
- This certification program takes place a few times a year and therefore, it is with a focused group who have gone through a screening and qualification process.
- Strengthscape will endeavor to bring opportunities for facilitating Innovation and Design Thinking projects to the certified facilitators. Post completion of Design Thinking Facilitator Certification, Strengthscape shall provide 2-years of committed support agreement with up to 4 days of support in the design and administration of the project. Strengthscape will hand-hold the participants in designing programs for their customers.
- Senior/Top Management Executives
- Experienced Project Managers and Innovators
- Senior Human Resource Professionals
- Trainers and Coaches